Christmas is all about dream, fantasy, magic and absolute joy. Some places are mythical for Christmas, and the legendary French department store Printemps and luxury fashion brand Prada made the showstopping Christmas 2013 display “Noël, Joyeuse Obsession by Prada” at the Parisian department store. This is Paris, but it could easily be New York City.
An extra touch of creativity and emotional design was added with one of the most iconic pieces of furniture art of the luxury design brand Boca do Lobo’s exclusive Limited Edition Collection.
Fendi and Prada’s clothes never look so attractive:
Newton Dining Table’s sophisticated black and gold edition was initially elected to decorate Boutique Noir – the beauty section of the department store – specifically to exhibit the most luxurious and coveted Christmas gifts for this season. Soon Newton became a hit among the shoppers and Printemps decided to move the design piece and exhibit it as a unique work of art at the historical building’s main entrance, combining with the red, black and golden hues that predominate is the legendary department store this season. Amazing!
Newton is an homage to Isaac Newton, one of the most influential scientists of all times. A group of spheres attracted each other in their mass, force and energy and Newton Dining Table was born. This contemporary statement piece is at the same time a reflection of Boca do Lobo´s passion for exploring new materials, techniques and concepts, as the video expresses:
It’s another piece with a unique and urban personality, a timeless character and a level of construction quality that can only be achieved by the mixture of past arts and contemporary techniques.