Interior Marketing Group
Home Staging Meets Real Estate in the form of Cheryl Eisen
Interior Marketing Group is the largest luxury real estate design and marketing firm in the United States. One of the fastest rising stars in the design world, it was found in 2007 by real estate agent-turned stager- Cheryl Eisen. Taking away from her expertise in selling luxury real estate, Eisen’s understanding of what drove buyers’ decisions inspired her to create a more strategic and marketing-driven approach to staging, named by her as “interior marketing“.
Their services include providing interior design services to luxury home owners, Interior Marketing services to enable the most coveted properties and developments in the world to sell faster and greater times than the market’s average.
Interior Marketing Group‘s projects are often featured in publications including Forbes, The New York Times, Architectural Digest, Interior Design Magazine, Vogue and on major television networks incuding BravoTV, NBC, CBS and Fox.
“We’re not selling furniture or interior design; we’re selling the strong emotional reaction buyers get when they enter an apartment.”
– Cheryl Eisen
At this point, Cheryl Eisen’s IMG focuses on high-end properties usually charging between $15,000 and $45,000.
This past year – and in between many won awards – Cheryl Eisen and her firm took home the well deserved award for Women in Business in the 2018 Stevie Awards speaking to the woman culture her whole company is driven by.
“It means validation! That women run companies and are strong and successful and the acknowledge of that.”
– Cheryl Eisen
Cheryl recently visited Covet NYC – the New York showroom featuring furniture from European brands Covet House, BRABBU, Essential Home and many others. Eisen toured the place and gave an exclusive interview that will soon be released on CovetED Magazine. That is an exclusive New York Design Agenda won’t let you miss on!
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